Content Studio Foxtrot Papa brought me onboard again to help art direct, storyboard and animate this explainer animation. The starting point for the project was UKTI’s ‘Exporting is Great’ brochure, but, while this did include some graphics, we all felt that a bit more was going to be needed to tell the story of the export journey properly.

Foxtrot Papa designed a series of characters, which we then rigged and animated within After Effects. Not only was it great fun doing some light touch character animation, but it was also a fantastic opportunity to use use a number of specialist tools in After Effects, including Rubberhose, Joysticks and Sliders.

 The final animations were then used on Facebook and Twitter during the summer of 2018.

Content Studio Foxtrot Papa brought us onboard to help art direct, storyboard and animate this explainer animation. The starting point for the project was UKTI’s ‘Exporting is Great’ brochure, but, while this did include some graphics, we all felt that a bit more was going to be needed to tell the story of the export journey properly.

 Foxtrot Papa designed a series of characters, which we then rigged and animated within After Effects. Not only was it great fun doing some light touch character animation, but it was also a fantastic opportunity to use use a number of specialist tools in After Effects, including Rubberhose, Joysticks and Sliders.

 The final animations were then used on Facebook and Twitter during the summer of 2018.